No.52 is a conceptual thesis that consists of six different emotional pills. They do not relieve pain or put you in a euphoric state. Instead, they aim to inspire, motivate risk-taking, provide focus and encourage new ways of thinking. They will make you experience life in a completely different and radically new way. Each pill is the answer to a creative need. Named after exactly what it will do for you: Adventure, Confidence, Focus, Inspiration, Opinion and Slow Motion. The name No.52 refers to the number of weeks in a year. Meaning that at least once a week you have the opportunity to gradually or dramatically change your ordinary life into an extraordinary one. It is also the limited dosage that one individual can take, because all good things must be consumed in moderation. The design approach is very minimal. Combining both medicinal elements with illegal drugs look. 

View all  Senior Thesis from that year.


New York 2013