NEW FRONTS 2016
For second year in a row, New Fronts is Refinery29's video content event to present to makers across brands, agencies, production companies, and press, what R29 is all about! This year, with the theme of ”Claiming Power, inspire and serve the most powerful generation of women EVER was on full display. Through a slate of incredible new video programs and some amazing new partners -- we premiered content that truly embodies the idea of what it means to claim your power. Special presenters included Morgan Spurlock, Gaborey Sidibe and a powerful performance by Nobel Stepz and Marawa.
The design, inspired by the word power, included branding, invites, event site, printed collateral and installation of the space.
Piera Gelardi & Michael Ciancio, Creative Direction; Emily Ritter, Art Direction; Isabel Castillo Guijarro, Design; Anny Wang, Animation; Patricia Lopez, Photo.